Marketing Strategy Support

Increase the effectiveness of marketing strategy

Strategically focused communication is vital to the success of your organization. However, over time, your communications efforts may become unfocused, internally focused or simply poorly executed.

The Bedford Group can provide an objective, independent analysis of the impact, consistency, and appropriateness of your internal and external messages. Additionally, we can evaluate the staff, structures, processes, and agencies you rely on to create communications messages and materials.

Services include:

  • Message and media audit and analysis
    • Including marketing spend effectiveness and marketing analytics
  • Communications planning
    • Specialties include media mix modeling
  • Messaging strategy
  • Staff and agency skill assessment
  • Marketing management consulting and staff training
  • Competitive and best-practices message analysis
  • Communications and marketing organization design and work-flow processes

To find out more contact The Bedford Group at 404.237.7471 or info@bedfordgroupconsulting.com.